The Strategic Communication and Public Information Office of the United Nations Interim Force for Abyei (UNISFA) is looking for 1 online volunteer to support UNISFA’S social media channels, mainly X, Instagram, and Facebook (text and visuals with Graphic Designing and Infographics) as per the UN branding Guidelines. The Social Media Specialist is responsible for planning, implementing, and monitoring the UNISFA’s social media strategy. This role aims to enhance brand awareness, engage the target audience, and drive traffic and leads through various social media platforms.

The social media Officer will work closely with the Public Information team to ensure consistent and effective online presence.

Social Media Strategy Development:
– Develop and implement a comprehensive social media strategy aligned with the UNISFA’s mandate and activities.
– Stay updated on industry trends and emerging social media platforms to ensure the strategy remains relevant and competitive.
Content Creation and Management:
– Create engaging, original, and high-quality content for social media posts, including text, images, videos, and infographics.
– Develop a content calendar and ensure consistent posting across all social media platforms.
– Monitor and moderate user-generated content and engage with the online community.
Audience Engagement:
– Foster and maintain strong relationships with the online audience through interactive and timely responses.
– Implement strategies to increase followers, likes, shares, and other relevant engagement metrics.
– Actively participate in relevant online conversations and trending topics.
Analytics and Reporting:
– Use social media analytics tools to track performance and gather insights on audience behavior and preferences.
– Generate regular reports to measure the effectiveness of social media campaigns and recommend improvements based on data-driven insights.
– Campaign Management:

Social Media Trends and Compliance:
– Stay informed about changes in social media algorithms, policies, and best practices.
– Ensure compliance with legal and regulatory requirements in social media activities.

• Candidates should have previous experience in social media, communications, campaigning or strategy development with excellent communication and writing/editing skills.
• Good knowledge of online marketing tools and channels, as well as experience with designing of outreach/marketing tools is highly desired.
• A degree in marketing, marketing management, communications or related fields is considered an asset.
• Excellent written communication skills in English