JOB DESCRIPTION

View Vacancy – Digital and Campaigns Manager

The British Government is an inclusive and diversity-friendly employer. We value difference, promote equality and challenge discrimination, enhancing our organisational capability. We welcome and encourage applications from people of all backgrounds. We do not discriminate on the basis of disability, race, colour, ethnicity, gender identity, religion, sexual orientation, age, veteran status or other category protected by law. We promote family-friendly flexible working opportunities, where operational and security needs allow. The FCDO operates an agile workforce and to facilitate this, you may be required to undertake other duties from time to time, as we may reasonably require.

Job Category

Foreign, Commonwealth and Development Office (Policy & Political roles)

Job Subcategory

Communications, Press and Media

Job Description (Roles and Responsibilities)

The Communications and Public Diplomacy team of the British Embassy in Brazil is looking for Digital and Campaigns Manager to lead our digital strategies and campaigns. This is an exciting opportunity to design and deliver creative campaigns on a number of priority topics, including economic growth, trade, climate, science and innovation, and soft power. You will be expected to increase our visibility and recognition through high quality content for social media channels, partnerships with external stakeholders and events. You will establish relations with social media opinion leaders and influencers, helping to disseminate UK-Brazil collaborations and the British culture in Brazil. You will be responsible to produce analytical reports and share performance insights on our social media presence.
The ideal candidate is an experienced and creative digital marketer and has a passion to using social media to advance the issues we care about. You will also be up to date with the latest on British and Brazilian pop culture.

The Digital and Campaigns Manager will play a pivotal role in shaping and delivering the British Embassy’s digital presence in Brazil. This is a dynamic and creative position that blends strategic thinking, content creation, stakeholder engagement, and performance analysis to amplify UK-Brazil collaborations and British culture.

Key Responsibilities and Estimated Time Allocation

1. Digital Strategy and Campaign Leadership (50%)

Design and execute innovative digital strategies and social media campaigns across priority themes such as trade, climate, science, innovation, and soft power.
Lead content creation, user engagement, and performance monitoring.
Produce high-quality digital assets including videos and imagery tailored to Embassy channels.

2. Influencer and Stakeholder Engagement (20%)

Develop and implement strategies to engage with influencers and opinion leaders.
Build and maintain relationships to expand the reach and impact of UK messaging in Brazil.

3. Events and Public Diplomacy (20%)

Contribute to the organisation of events, press engagements, and VIP visits.
Use creative approaches to promote UK policy objectives through soft power initiatives.

4. Monitoring and reporting (10%)

Plan, manage, and optimise paid social media campaigns (e.g., Facebook Ads).
Produce analytical reports and performance insights to inform future strategies.

Resources managed (staff): One Intern

Essential qualifications, skills and experience

• Minimum 5 years of experience leading impactful social media campaigns in government, private sector, or NGOs.
• Strong writing, spelling, and copywriting skills.
• Basic video and photo editing capabilities.
• Proficiency in social media analytics and reporting.
• Experience with paid media strategies.
• Fluent in Portuguese and English.
• IT literacy (MS Office suite).
• Ability to organise and manage tasks

Language requirements:

Language: English and Portuguese

Level of language required: Excellent English and Portuguese (spoken and written).

Desirable qualifications, skills and experience

• Degree in communications or related fields.
• Experience with international organisations or media.
• Established network of media contacts and influencers.
• Understanding of UK politics, economy, and culture.

Required behaviours

Changing and Improving, Communicating and Influencing, Delivering at Pace, Developing Self and Others, Leadership, Making Effective Decisions, Managing a Quality Service, Seeing the Big Picture, Working Together

Application deadline

8 December 2025

Grade

Executive Officer (EO)

Type of Position

Full-time, Temporary, Fixed Term

Working hours per week

36

Duration of Post

6 months

Region

Latin America and Spanish speaking Caribbean

Country/Territory

Brazil

Location (City)

Brasilia

Type of Post

British Embassy

Number of vacancies

1

Salary Currency

BRL

Salary

BRL 10.830,54

Type of Salary

monthly

Start Date

19 January 2026

End Date

15 July 2026

Other benefits and conditions of employment

Applicants must have the legal status to live and work in Brazil.

Employees who are not liable to pay local income tax on their Mission salary, eg some non-local national staff and some spouses or partners of UK diplomatic staff, will have their salaries abated by an equivalent amount.

Appointable candidates who were unsuccessful may be placed on a ‘reserve list’. If during the reserve period of 6 months the same or a largely similar role becomes available, that role may be offered to the second or subsequent candidate.

This role will preferable be based at the Embassy in Brasilia, but we may consider outstanding candidates to be based in the Consulate- General in Sao Paulo or in Rio de Janeiro. Please indicate your preference below.

The British Government is an inclusive and diversity-friendly employer. We value differences, promote equality and challenge discrimination, enhancing our organizational capability. We welcome and encourage applications from people of all backgrounds. We do not discriminate on the basis of disability, race, colour, ethnicity, gender identity, religion, sexual orientation, age, veteran status or other categories protected by law. We promote family-friendly flexible working opportunities, where operational and security needs are allowed.

Additional information

Closing date of receiving applications is before 23:55 (Local Time) on 8 December 2025

All applicants must fully complete the online application form, including the sections for employment and educational details, experience, and behaviour-based questions. Only those applications that contain all required information will be considered. To ensure the sift process remains anonymous, please do not include any personally identifiable information in your application form.

Please be aware that you will only be able to apply to vacancies for Country Based Staff roles with the British Government through this official tal.net site (operated by Oleeo). Jobs may be advertised on third party websites, however our adverts will always link back to the official tal.net site. If you complete and send an application through any other site, we will not receive it.

Level of Education: Bachelor Degree

Work Hours: 8

Experience in Months: No requirements