Location:

Lahore, Pakistan
Salary:

negotiable / YEAR
Job type:

CONTRACTOR
Posted:

2 months ago
Category:

Communication and Advocacy
Deadline:

13/03/2024

JOB DESCRIPTION

Background

Diversity, Equity and Inclusion are core principles at UNDP: we value diversity as an expression of the multiplicity of nations and cultures where we operate, we foster inclusion as a way of ensuring all personnel are empowered to contribute to our mission, and we ensure equity and fairness in all our actions. Taking a ‘leave no one behind’ approach to our diversity efforts means increasing representation of underserved populations. People who identify as belonging to marginalized or excluded populations are strongly encouraged to apply. Learn more about working at UNDP including our values and inspiring stories.

UNDP does not tolerate sexual exploitation and abuse, any kind of harassment, including sexual harassment, and discrimination. All selected candidates will, therefore, undergo rigorous reference and background checks.

UNDP is the leading United Nations organization, fighting to end the injustice of poverty, inequality, and climate change. Working with our broad network of experts and partners in 170 countries, we help nations to build integrated, lasting solutions for people and planet.

The Agenda 2030, based on a set of 17 Sustainable Development Goals (SDGs), is underpinned by a strong commitment to leave no one behind and to reach the furthest behind first. It recognizes the multi-dimensional nature of poverty and inequality and provides a framework that comprehensively addresses all dimensions of well-being. Pakistan was one of the first countries in the world to endorse the Sustainable Development Goals (SDGs) at the Sustainable Development Summit held on 25 September 2015. In 2016, Pakistan Parliament unanimously approved the SDGs as the national development agenda. Since then, Pakistan has demonstrated an impressive policy, institutional, and financial commitment to achieving SDGs, embracing the 2030 Agenda for Sustainable Development, and leaving no one behind by adopting the UNDP-supported Goals frameworks as part of its national development planning. Since adopting the Sustainable Development Goals as the National Development Agenda, the Punjab Government took the lead in establishing the SDGs Support Unit at the Planning & Development Board in collaboration with the United Nations Development Programme.

As a second-generation intervention of the long-standing National Initiative for SDGs (2016-2023), the Punjab SDGs Plus Project, as a joint initiative of UNDP Pakistan and the Government of Punjab, is launched to strengthen a policy integration approach, evidence-based decision-making, resilient institutional capacities, diversified partnerships, mobilization of innovative financing, and integrating climate resilience, innovation, social protection and inclusion. The project is anchored by an integrated framework comprising three key areas based on the provincial priorities, including:

Objective 1: Internalizing SDGs: Improved governance for SDGs aligned equitable and inclusive development planning, budgeting, expenditure tracking, monitoring, and reporting, with a special focus on underdeveloped/marginalized districts to achieve regional equalization.
Objective 2: Financing for Development and Climate Resilience: Public and private financing for development, identifying and channeling resources to reduce the development financing gap, focusing on SDG investments and climate financing.
Objective 3: Inclusive Development, Social Protection, and Innovation: Gender equality, inclusion, innovation, and digital transformation mainstreamed in SDGs to achieve Leave No One Behind.

The Communications and Outreach Analyst works under the direct supervision of the Project Manager and guidance from the Assistant Resident Representative, Development Policy Unit UNDP and collaborates closely with the UNDP Pakistan DPU colleagues, Punjab Planning & Development Board and the relevant stakeholders at the provincial and district levels.

Duties and Responsibilities:

Under the supervision of the Project Manager, Punjab SDGs Plus Project, the Communications and Outreach Analyst ’s prime responsibility is to ensure the following deliverables:

Strategic Planning and Communications Needs Assessment

Ensure the provision of robust strategic planning and advisory services in developing internal and external communication strategies to serve as an audio-visual reference guide reflecting UNDP and the Punjab Planning & Development Board’s on-ground efforts to provide a comprehensive ‘SDG Push’ in key thematic areas to help Punjab embark on a stable, sustainable, and accelerated trajectory of achieving the SDGs.
Provide support elaborating communications needs assessments through focus group discussions and consultations and give constructive and timely advice on the inclusion of innovative communication channels and approaches while planning, designing, and implementing project activities and interventions.

Advocacy, Outreach, and Engagement

Lead the communications front to maximize outreach and dissemination of flagship initiatives of Govt of Punjab and implementation support provided by UNDP, geared towards effective implementation and localization of SDGs at the provincial and district levels.
Develop and maintain close contacts with diverse stakeholders, including government officials, parliamentarians, civil society, academia, youth, partner UN agencies, and the private sector, through policy dialogues, consultations, high-level roundtables, convenings of sectoral Working Groups, webinars, endorsements, and testimonials, launches, and civic engagement through thematic awareness and capacity-building sessions to effectively spread updates on the project’s achievements and interventions.

Develop Knowledge Products

Develop outreach material and knowledge products, including publications, giveaways, IEC material, factsheets, newsletters, and advocacy briefs to showcase the project’s significant accomplishments for increased visibility and awareness.
Ensure identification and development of storylines for publications and substantive articles contributing to debates on key development issues.
Coordination and management of all activities, including content management, norms for publishing, design, and liaison with printers, production houses, advertising firms, and other suppliers to oversee production and supervision of IEC and publications.
Provide support in formatting, packaging, and submission of project progress reports for donor review in close collaboration with UNDP CO, and project staff.

Media Dissemination

Establish strong media contacts to ensure increased coverage and understanding of the project’s work at national, provincial, and district levels.
Ensure increased visual and social media presence by developing crisp and impactful digital content, including engaging posts, press releases, media kits, blogs, op-eds, and photo essays, and showcasing significant accomplishments and activities through enhanced social, print, electronic, and online media visibility.
Supervise customizing the design and maintenance of a web-based knowledge management system.
Ideate and implement innovative and engaging media campaigns, develop ToRs and crisp and impactful digital content, highlighting the development issues, and crucial development reforms implemented by the Government of Punjab, in collaboration with UNDP, showcase interventions, research studies, and programs, and create a call to action to mobilize resources for resilient and equitable economic development in Punjab.

The incumbent performs other duties within their functional profile as deemed necessary for the efficient functioning of the Office and the Organization.

Competencies:

Core competencies:

Achieve Results: LEVEL 1: Plans and monitors own work, pays attention to details, delivers quality work by deadline.
Think Innovatively: LEVEL 1: Open to creative ideas/known risks, is pragmatic problem solver, makes improvements.
Learn Continuously: LEVEL 1: Open-minded and curious, shares knowledge, learns from mistakes, asks for feedback.
Adapt with Agility: LEVEL 1: Adapts to change, constructively handles ambiguity/uncertainty, is flexible.
Act with Determination: LEVEL 1: Shows drive and motivation, able to deliver calmly in face of adversity, confident.
Engage and Partner: LEVEL 1: Demonstrates compassion/understanding towards others, forms positive relationships.
Enable Diversity: LEVEL 1: Appreciate/respect differences, aware of unconscious bias, confront discrimination.

Cross-functional and technical competencies:

Communications

Advocacy strategy and implementation: Ability to create and implement advocacy strategies that lead to impactful change.
Brand, visibility, and media dissemination: Ability to position the P&D Board, Government of Punjab, and UNDP to a high level of visibility; Ability to develop media relations across all aspects of media work including relationships with media and preparing media materials such as messages; Ability to create, edit, organize, and coordinate photographic material.
Campaign management: Ability to produce and implement communications and advocacy campaigns that lead to impactful change.
Creative direction and copywriting: Ability to creatively communicate concepts in an engaging and simple way.
Multimedia writing/editing: Ability to enhance the project’s presence through social, print, online, and outdoor media through impactful content writing, data analytics, and reporting.

Partnership Management

Relationship Management: Ability to engage with a wide range of stakeholders, build, sustain, and/or strengthen working relations and mutual understanding, that leverage public and private sector technical expertise and resources for sustainable and resilient economic growth.

Business Direction and Strategy

System Thinking: Ability to use objective problem analysis and judgement to understand how interrelated elements coexist within an overall process or system, and to consider how altering one element can impact on other parts of the system.

Required Skills and Experience:

Education:

Advanced university degree (master’s degree or equivalent) in Mass Communication, Journalism, Development Studies, English Literature, or any other relevant disciplines is required. Or
A first-level university degree (bachelor’s degree) in the above fields of study, in combination with an additional two years of qualifying experience will be given due consideration in lieu of the advanced university degree.

Experience:

Minimum 2 years (with master’s degree) or 4 years (with bachelor’s degree) of progressively responsible communications experience at the national or international level.
Experience in the use of computers, office software packages (MS Word, Excel, etc.), database packages, and web-based management systems such as ERP.
Experience in strategic planning and decision-making, self-management, delivery, leadership, creativity, and negotiating skills.
Experience of working on digital marketing, stakeholder engagement, outreach, branding and marking, campaign development, and event and social media content management.
Demonstrated experience in strategic communications, external relations, public affairs, development, and corporate communication with donor-funded projects or public sector organizations in Punjab.
Experience in working, liaising, and collaborating with governments, the private sector, NGOs, civil society organizations, and public international organizations.
Experience of working with an international, multicultural environment

Required Languages:

English and Urdu
Knowledge of other local languages is an asset

Disclaimer

Important information for US Permanent Residents (‘Green Card’ holders)

Under US immigration law, acceptance of a staff position with UNDP, an international organization, may have significant implications for US Permanent Residents. UNDP advises applicants for all professional level posts that they must relinquish their US Permanent Resident status and accept a G-4 visa, or have submitted a valid application for US citizenship prior to commencement of employment.

UNDP is not in a position to provide advice or assistance on applying for US citizenship and therefore applicants are advised to seek the advice of competent immigration lawyers regarding any applications.

Applicant information about UNDP rosters

Note: UNDP reserves the right to select one or more candidates from this vacancy announcement. We may also retain applications and consider candidates applying to this post for other similar positions with UNDP at the same grade level and with similar job description, experience and educational requirements.

Non-discrimination

UNDP has a zero-tolerance policy towards sexual exploitation and misconduct, sexual harassment, and abuse of authority. All selected candidates will, therefore, undergo rigorous reference and background checks, and will be expected to adhere to these standards and principles.

UNDP is an equal opportunity and inclusive employer that does not discriminate based on race, sex, gender identity, religion, nationality, ethnic origin, sexual orientation, disability, pregnancy, age, language, social origin or other status.

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