Responsibilities: 

Under the supervision of the Social Media Specialist, the Social Media Consultant will be responsible for:

Supporting daily social media outreach and engagement around UN Women’s work and the issues of gender equality and women’s empowerment, specifically carrying out the below tasks:

• In collaboration with colleagues, ideate and guide the production of high-impact social media content and packages in multiple languages, formats and/or platforms (including e.g.  event coverage, stickers, polls, GIFs, video, etc.), that effectively inform and engage external audiences and support campaigns.
• Implement social media strategies in collaboration with colleagues in the Social Media Team and wider Communications and Advocacy Section.
• Liaise with colleagues across the communications section and the wider organization to coordinate content planning and output.
• Monitor, moderate and respond to incoming comments and queries on UN Women’s global social media accounts
• Provide technical and administrative support to colleagues across regions on social media including access to tools and accounts.
• Support the maintenance of files and records related to social media management.
• Provide regular social media analytics, evaluation and data-driven suggestions on how to increase following and engagement.
• Stay abreast of social media platform trends and in close coordination with the UN Women Social Media lead provide advice and suggestions on optimal platform use.
• Create and edit simple graphic assets on Canva where needed.
• Conduct other duties as requested during the period of the consultancy.

Requirements:

Competencies :

Core Values:

• Integrity;
• Professionalism;
• Respect for Diversity.

Core Competencies:

• Awareness and Sensitivity Regarding Gender Issues;
• Accountability;
• Creative Problem Solving;
• Effective Communication;
• Inclusive Collaboration;
• Stakeholder Engagement;
• Leading by Example.

Please visit this link for more information on UN Women’s Values and Competencies Framework:

Functional Competencies:

• Very good understanding of major digital platforms and proven experience in strategic social media outreach at the international level;
• Proven ability to develop and implement effective social media strategies and campaigns;
• Excellent writing and editing skills;
• Strong editorial judgement, including ethical and political awareness;
• Very good organizational and time management skills; ability to multitask and balance multiple responsibilities.

Education and Certification:

• BA Degree in Communications, Journalism, Media, Marketing, Social Media or similar.

• At least 3 years of experience in communications including writing and creating social media content.

Experience:

• Experience in coordinating, implementing and evaluating social media campaigns;
• Proven track-record of writing and editing engaging content for social media accounts.
• Demonstrated experience using tools for online publishing, including social media publishing tools, such as Hootsuite.
• Experience in measuring and analyzing social media reach and engagement monitoring and analysis, including reporting on quantitative and qualitative analytics.
• Knowledge of women’s rights and gender equality issues considered a strong asset
• Experience with creating and editing basic graphic assets on Canva is considered an asset.
• Familiarity with the UN system is considered an asset.

Languages:

• Fluency in English is required.
• Knowledge of French or Spanish is an asset.